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With a record number of registered voters prepared to cast ballots, it should come as no surprise that early voting numbers across Lake County are higher than ever before.
Marketers everywhere face problems including mute buttons, ad-blocking software, and steep prices. Advertising that folks actually like and spread on their own is pretty special, then, and so Barry Schwartz recently discussed Blendtec's "Will It Blend?" campaign in the context of viral marketing. read more
NEW YORK (Reuters Health) - The results of small study suggest that radiotherapy can be safely used to treat prostate cancer in HIV-infected men. Treatment appears to have no long-term effect on CD4+ cell count or viral load.
While many are skeptical that former rivals can actually work together to achieve change, 66 million Americans vested Barack Obama with the responsibility to try.
By Phyllis Kaniss Phyllis Kaniss (apk@sas.upenn.edu), author of “Making Local News” and “The Media and the Mayor’s Race,” teaches at the Annenberg School for Communication at the University of Pennsylvania.
Regulus Therapeutics LLC, a joint venture between Alnylam Pharmaceuticals, Inc. (Nasdaq: ALNY) and Isis Pharmaceuticals, Inc. (Nasdaq: ISIS) formed to discover, develop, and commercialize microRNA-based therapeutics, announced today the publication of new research in the journal Nature on the role of a microRNA, known as miR-21, in heart failure(1).
Popular and credible online-video stars are providing marketers with access to established audiences for instant results. Collectively the stars have more than 400 million views by established and engaged audiences, and provide greater reach and lower risk than "viral videos." Marketers can now target and reach consumers via sponsored videos and product placement, taking their brands beyond ...
Dec. 1, 2008 (SmartPros) A new series of print and broadcast public service announcements urging Americans age 25 - 34 to spend wisely and save for the future rolled out today as part of Feed the Pig, a national campaign of the American Institute of Certified Public Accountants and the Advertising Council.
A viral e-mail spreading quickly across the United States is creating consumer confusion and potentially harming American businesses by stating false information about Universal Product Codes, according to GS1 US, a not-for-profit standards organization that is the administrator and sole source of UPC barcode prefixes in the U.S.
When we commemorated the first World AIDS Day on December 1, 1988, we had little to celebrate.
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