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How Dish TV is striving to stay ahead

Published January 7, 2009, 8:25 pm, Business Standard India

Bereft of conventional first-mover advantages, Dish TV is striving to stay ahead with depth and width. It is time to monetise both, and then some. There is a new mirth, laced with a hint of snigger, pervading the Dish TV office in Film City, the one in Noida, on the outskirts of Delhi.

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